Yoann Abriel
fr

All projects

2023

JIP - Basketball (FIBA World Cup 2023)

73,000+ fan interactions in 2 weeks, 71.5% completion rate

73,000+ fan interactions in 2 weeks, 71.5% completion rate, 5 languages. Led the official GPT-4 chatbot for the 2023 FIBA Basketball World Cup end to end, from PoC to a 4-month launch on Facebook Messenger and web.

Case studyLinkedIn post

As project manager, I led this strategic project for FIBA during the 2023 Basketball World Cup. JIP is the official digital mascot, a basketball robot representing Japan, Indonesia, and the Philippines (host countries). Powered by GPT-4, the chatbot answers fan questions in 5 languages (English, Japanese, Indonesian, French, Spanish) and provides real-time scores and statistics via FIBA API integration. I coordinated an internal team of 2-3 people, managed the relationship with BotsCrew, supervised multilingual localization, and steered the project from PoC to successful launch on Facebook Messenger and web widget.

Challenges

  • Coordinating an internal team (2-3 people) and vendor BotsCrew
  • Localization in 5 languages with translator coordination
  • Real-time integration with FIBA APIs (scores, teams, players)
  • Tight deadlines: 4 months of development (February-June 2023)
  • Managing a 20-40K CHF budget with contract negotiations

Solutions

  • Agile methodology with sprints and regular reviews
  • Initial PoC to validate GPT-4 + real-time APIs architecture
  • Close coordination with translators for all 5 languages
  • Intensive user testing before official launch
  • KPI tracking via BotsCrew analytics reports

Results

  • 73,000+ fan interactions in the first 2 weeks
  • 71.51% conversation completion rate
  • Deployed on Facebook Messenger and web widget
  • Operational multilingual support (EN, JP, ID, FR, ES)
  • Project delivered on time and within budget
  • Positive feedback from FIBA on project management

Technologies

GPT-4 · Real-time API · Facebook Messenger · Web Widget · Multilingual (5 languages) · Project Management